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Responsibilities for the

Gateway Simulation

  • Analyzed strengths, weaknesses, opportunities, and threats (S.W.O.T.) of the Froghouse

 

  • Researched the product, place, price, and promotion (4P's) to produce the most secure business plan for moving Froghouse to Costa Rica

 

  • Created company logo for my team

 

  • Studied the economics and culture of Costa Rica to ensure Froghouse has a keen understanding of the marketing environment

 

  • Presented the hook, opportunities, product, promotion, summary, brochure, and conclusion to T.K. Brimer, the owner of Froghouse

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